OKI Introduces Traceability System as Measure against Counterfeiting of Printer Consumables

<p><strong>TOKYO, October 12, 2010</strong> -- OKI Data Corporation, an OKI Group company specializing in the printer business, today announced that it has introduced a &quot;brand protection system,&quot; realizing high-precision assessment of authenticity via cutting-edge technology, as a measure against counterfeit ink ribbons and toner cartridges. The system will first be introduced in Asia starting in November 2010, and will be subsequently introduced in other regions.</p> <p>The system is the world's first to incorporate both assessment of authenticity as well as traceability. It uses a Product Control Authentication System (PCAS)<a href="http://www.oki.com/en/press/2010/10/z10072e.html#note1">(*1)</a> from TÜV Rheinland and <a href="http://www.dnp.co.jp/international/holo/index.html">Lippmann hologram</a><a href="http://www.oki.com/en/press/2010/10/z10072e.html#note2">(*2)</a> transfer printing technology from Dai Nippon Printing Co., Ltd.</p>


OKI's High Definition digital LED Printer Receives Highest Japanese Design Accolade, the 2010 Good Design Award

<p><strong>TOKYO, October 1, 2010</strong> -- OKI Data Corporation, an OKI Group company specializing in the printer business, today announced that its new compact high definition digital LED printers, the C530dn and C510dn, have been awarded the 2010 Good Design Award in Japan.</p> <p>The Good Design Award is Japan's only comprehensive product design award, judged by over 70 designers, architects, editors, and other specialists. The award was previously won by OKI Data in 2006 for their C3000 Series, the first of OKI Data's product lines to incorporate the company's new S<sup>3</sup> (Solid, Simple Smart) Product Design Strategy; this design approach was a reflection of OKI Data's brand strategy that simultaneously acknowledged the changing global trend in office design. In presenting the award to OKI Data, the judges commented: &quot;Overall, all necessary functions are incorporated within a smart design. Also, the toner area is fine and simple, allowing easy replacement of the toners.&quot;</p>


The OKI pro510DW Digital Color Web Press to be Showcased at Labelexpo Americas 2010

<p>OKI pro510DW performs professional-quality short-run color continuous print capabilities on various label and tag stock for under $46,000 </p> <p>OKI Data Americas, which markets its products under the OKI® Printing Solutions brand, will feature the OKI pro510DW digital color label and tag printer at booth #1837 at the Labelexpo Americas 2010 show from September 14th – 16th in Chicago, IL. The printer’s innovative technology allows the device to perform short-run color continuous labels and tags at 30ft per minute with the ability to also produce up to 85,000 prints per day. Utilizing digital technology, it can produce continuous rolls of differentiated output. This innovative OKI pro510DW is priced at under $46,000. </p> <p>“The pro510DW allows businesses to affordably print professional-quality short-run labels and tags with the option to print one, or thousands,” said Rich Egert, Strategic Technology Providers, General Manager for OKI Data Americas. “This product disrupts the traditional supply chain constraints associated with Flexo or lithograph printing. You can print what you need when you need it, on demand, even in house.” </p> <p>The compact and easy-to-operate web press produces color continuous web printing with exceptional color quality and consistency. The OKI pro510DW digital color press also supports an optional re-winder to produce roll to roll printing expanding its uses into production applications. Come see a live demonstration of the OKI pro510DW at the OKI Data Americas booth, where you can also learn more about the Allen Datagraph Centra 1600 digital roll laminator/die cutter which will also be on display at the booth. </p>



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