Brother Launches Sleek, New All-in-One Color Inkjet Units With Striking New Looks and Easy-to-Use Features

<p>BRIDGEWATER, N.J., Aug. 16, 2011 -- Brother International Corporation, a leader in small business technology, today announced the launch of a new series of small office / home office ALL-IN-ONE color inkjets (MFC-J280W, MFC-J430W, MFC-J625DW and the MFC-J825DW – priced from $99-$149*). This new SOHO inkjet line is the first to offer an AiO unit for under $149 that features both easy-to-set-up wireless capabilities and built-in two-sided printing. All models have a modern, compact design with a decorative top panel, in abstract patterns, which makes these products an inviting addition to any work space where image is as important as performance. </p> <p>&quot;Small business owners are looking for simple products that make their lives more streamlined, from set-up through the rigors of day-to-day use,&quot; said Marie Le, Brother Director of Marketing for color Inkjet Products. &quot;These new products answer that need with easy-to-use features, and also provide attractive designs that can enhance any office environment.&quot; </p> <p>The new SOHO inkjets offer a variety of key features including: user-friendly set-up software, Innobella™ quick front-loading four-cartridge ink system, toll-free technical support for the life of the machine, competitive ink pricing, and mobile device printing capabilities. These features, coupled with the efficiency, quality and value Brother is known for, also deliver effective cost-savings to small office / home office owners. </p>


Brother Refreshes SOHO Devices, Launches Mobile Printing App

<p><i>By <a href="">Dmitry Sheynin</a>, Research Editor, September 28, 2010</i></p> <p>Brother today announced the refresh of three lines of SOHO devices, with nine new units boasting faster print speeds, more robust feature sets, and street prices on par with the devices being replaced.</p> <p>“We’re very strong on retaining our price points,” said Jeff Sandler, director of marketing, laser products for Brother International Corporation. “Our goal was to offer greater productivity at a great value, and we’ve done that with these products.”</p> <p>At a small subterranean satellite office in Greenwich Village, Brother employees turned out multiple prints of a vivid floral design in full color, which might be frowned upon at some offices, but at 2400-x-600-dpi the prints were nonetheless impressive, especially given the pricing.</p> <p>“Our newest family of color laser all-in-ones deliver the ideal combination of performance and value that small businesses and small office workgroups need,” said Sandler. “For example, these machines can allow a realtor to quickly and economically print color setup sheets for an open house.”</p>



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