Sharp

LAS VEGAS, NV, January 6, 2010 -- Sharp continues to contribute to the achievement of an overall green society, and at CES 2010 this is evident in the company’s new product introductions, led by a revolutionary LCD technology that will not only change the way consumers see color, but will greatly increase energy savings.  It is equally evident in Sharp’s energy and solar innovations, as well as developments in room environments to help foster healthy, safe lifestyles.

“As we move into a new decade, Sharp is prepared to bring consumers the utmost in quality home entertainment products while helping to ensure the smallest footprint possible on the environment,” said Michael Troetti, president, Sharp Electronics Marketing Company of America. “We’re ushering in a new phase of LCD technology, led by our new four primary color technology, and are excited to roll out our new energy-efficient AQUOS^® LED LCD TV lines.  Sharp’s booth also offers a look into the future of solar and LED lighting innovations to further improve the consumer lifestyle.”

Four Primary Color Technology
Sharp’s proprietary four primary color technology, which will be employed in several new AQUOS LED LCD TV models introduced at CES, adds (Y) yellow to the traditional (R) red, (G) green and (B) blue, enabling more than a trillion colors to be displayed.  In addition to this groundbreaking technology, Sharp is introducing a wide assortment of LED-backlit LCD TVs with increased performance, energy-efficient panels and contemporary new designs in the widest array of screen size offerings.  Sharp’s four primary color technology truly expands the color gamut, faithfully rendering nearly all colors that can be discerned with the unaided human eye.  Four primary color technology enables the display to reproduce colors that have been difficult to portray using conventional LCD displays, such as the golden yellow color of brass instruments.  When combined with Sharp’s 1080p X-Gen LCD panel, which incorporates UV²A Technology, the displays offer dramatic reduction in energy consumption compared to conventional fluorescent-backlight LCD TVs.

Mahwah, NJ, December 7, 2009 -- Sharp Imaging and Information Company of America (SIICA), a division of Sharp Electronics Corporation, today announced that it has received the 2009 "Line of the Year" Award from Buyers Laboratory, Inc. (BLI), the leading global provider of information and testing services to the digital imaging industry. BLI's "Line of the Year" is awarded once a year to the vendor whose product line is determined to be the best overall based on its cumulative test results in BLI's rigorous two-month laboratory evaluation. Among the many factors considered are reliability, image quality, productivity, ease of use, scanning, a host of connectivity attributes and overall value. Also considered is the breadth of each vendor's line.

"We are honored to once again receive this award. We believe it to be the result of our continued focus on where the market is heading, not just where it is today," said Mike Marusic, vice president of marketing and service, Sharp Imaging and Information Company of America. "In doing so we work closely with end users to understand their needs and where their business is moving, and then design products that will help them work more efficiently and ultimately improve their bottom line. The result is our award winning line of MFPs – from A4 to production class - that are customizable, easy to operate, secure and reliable."

Last year Sharp became the first of the traditional copier vendors to launch workgroup-level A4/letter MFPs that, like copiers, feature separate drums, developer and toner. These are the BLI highly recommended MX-B401 and MX-C401 / DX-C401, along with the MX-C311 / DX-C311, which received a BLI "Pick" Award earlier this year.

This award acknowledges that Sharp offers A4 products that meet the differing service requirements of various customers alongside A3 models that offer a host of innovative features, including the industry-first standard retractable QWERTY keyboard and the third generation of Sharp OSA technology^®.

MAHWAH, N.J., July 23, 2009 – Sharp Imaging and Information Company of America (SIICA), a division of Sharp Electronics Corporation, today introduced the FO-2080, a digital document communication system that packs Sharp’s multi-functional capabilities into a compact footprint for the SMB market. The versatile FO-2080 combines high speed Super G3 fax functionality with high-quality digital copying, network printing, and direct-to-PC color scanning in an easy-to-use machine that is easily accessible to anyone in the workgroup.

Providing an enhanced level of user-friendliness, the FO-2080 provides auto switching between dual paper trays as a standard feature, eliminating the need to manually switch between legal and letter sized paper for incoming faxes. With an overall maximum capacity of 550 sheets, the two standard 250-sheet paper trays simultaneously accommodate different paper sizes such as letter or legal, along with a 50-sheet bypass tray that can handle heavy paper, labels, transparencies, and envelopes, to keep workflow moving seamlessly. The FO-2080 also delivers features such as 2-sided printing, copying and scanning, as well as E-Sort and Offset Stacking, making tasks such as collating, separating, and sorting absolutely effortless.

“The FO-2080 is a highly functional office document solution that puts the capabilities of multiple machines in the footprint of an average fax machine,” said Andre Pimentel, Associate Product Manager, A4 Multifunction Printers, Sharp Imaging and Information Company of America. “This is a product that can help enable office administrators to greatly resolve and streamline workflow issues and reduce cost of operation in a number of ways.”

MAHWAH, NJ, June 30, 2009 -- Sharp Imaging and Information Company of America (SIICA), a division of Sharp Electronics Corporation, today announced that it received six "Pick" Awards from Buyers Laboratory Inc. (BLI). The awards acknowledge "outstanding performance" and excellence "in areas of importance to IT professionals" for a wide range of Sharp products, including Sharp Printer Administration Utility version 5 (PAU5); Sharp’s newest A3 MFPs (MX-2600N; MX-3100; MX-4101 and MX-5001); and the MX-C311/DX-C311, Sharp’s first color A4 MFP and part of its Frontier Series.

"This year's BLI Pick Awards truly underscore Sharp's dedication to developing a complete line of solutions-based products," said Mike Marusic, vice president, marketing, Sharp Imaging and Information Company of America. "Our line of MFPs, coupled with our software offerings such as PAU5 can help businesses operate more efficiently and keep service costs to a minimum."

The Sharp MX-C311 and Sharp A3 segment MFPs feature a number of award-winning features that consistently draw rave reviews from customers. These features include an 8.5-inch high-resolution touch-screen color display; Sharp OSA^® development platform; and a stylish, textural exterior that compliments any office design. Furthermore, the MX-2600N, MX-3100, MX-4101 and MX-5001 include a standard, retractable keyboard that makes data entry at the MFP quick and easy.

"We put these models through their paces and they passed with flying colors," said Lynn Nannariello, BLI's assistant managing editor. "Sporting a distinctive design that includes a textured exterior and rounded corners, these highly reliable devices offer an array of features that make them very easy to use."