Canon AU

PacPrint 13in Melbourne Proved very Successful for Canon Professional Print

PacPrint13in Melbourne proved very successful for Canon Professional Print and many key customers were delighted to accept an invitation to visit an exceptional production facility in Port Melbourne.

Spread over the four days of the exhibition, in excess of fifty customers attended the site at OnDemand to witness the Océ ColorStream 3700 in operation.The significant focus during these sessions was the “lean & green” print manufacturing of the No. 1 selling inkjet system in the world today.Canon Professional Print demonstrated the unique features of the CS3700, like printing from start upand stopping the production without paper waste and many other incomparable features.

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PRISMAproduction The Industry-Leading Workflow and Output Management Solution

Due to increased pressure on costs and turnaround times in continous feed printing environments, the efficient management of your entireproduction workflow has become indispensable. You need toaccommodate the needs of your varying customers in a flexibleand reliable way while optimizing the utilization of your multivendor equipment. A professional output and workflow managementsolution designed for the highest functional and automation requirements is essential.

The PRISMA software suite for high speed production printingenables print professionals to meet the challenges found along the entire digital document value chain. PRISMA is a suite of modular and integrated software that works in conjunction with best-of-breed partners to cover the complete document workflow.

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Kelmatt Buys Australias Largest ProCut from Canon Professional Print at PacPrint

Supplier to the Australian Open Kelmatt in Melbourne has put their signature on the deal for the largest ProCut 3200 XXXL to be installed at their premises in Victoria. This Australian owned company manufactures a wide range of products such as advertising banners and printed flags, servicing the sport, recreation, building and transport industry.

Kell Clarke and Tim Fletcher from Kelmatt signed the contracts on the stand of Canon Professional Print at PacPrint13 last Wednesday.

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PackPrint13 in Melbourne Proved Very Successful for Canon Professional Print

PacPrint13in Melbourne proved very successful for Canon Professional Print and many key customers were delighted to accept an invitation to visit an exceptional production facility in Port Melbourne.

Spread over the four days of the exhibition, in excess of fifty customers attended the site at OnDemand to witness the Océ ColorStream 3700 in operation.The significant focus during these sessions was the “lean & green” print manufacturing of the No. 1 selling inkjet system in the world today.Canon Professional Print demonstrated the unique features of the CS3700, like printing from start upand stopping the production without paper waste and many other incomparable features.

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Canon Solutions Prove Pick of the Litter at the Buyers Lab Awards

SYDNEY, 17th April 2013: Canon, Inc has been awarded two prestigious accolades at this year’s Buyers Laboratory LLC (BLI) Awards, winning the ‘2013 Document Imaging Solutions Line of the Year’ for its exceptional solutions portfolio and the’ 2013 Winter Pick’ Award which recognised uniFLOW V5.1 as one of nine top performing solutions over the past 6 months.

An inaugural award, the ‘Document Imaging Solutions Line of the Year’ honours the document imaging vendor that offers the strongest solutions line up across the range of software categories BLI covers on its Solutions Centre subscription services.

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Canon Australian Announces Mobile Printing App for Office Users

Sydney 4 December 2012 – Canon Australia, a world leader in business imaging solutions, today announced the Canon Mobile Printing App for iPhone® and iPad®, extending Canon's already comprehensive support for mobile office users. Canon Mobile Printing enables users in offices of all sizes to send print jobs directly from their iPhone and iPad via their WiFi connection to a compatible Canon output device.

Canon Mobile Printing is aimed at small businesses that would like the ability to print from their mobile devices within the office but do not require the full suite of features available in uniFLOW Mobile Printing; such as, security, document accounting for mobile printing, ‘follow me’ print, device accounting and access to print workflows via the device.

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Four Canon Products Honoured With Prestigious European Imaging and Sound Association (EISA) Awards

 SYDNEY, 15 August 2012: Canon Australia has announcedanother round of prestigious product awards this year with four camera, printer and video products claiming esteemed European Imaging and Sound Association (EISA) product awards, marking Canon's highest number of EISA awards received in a single year. The EISA accolades follow a record six awards by the Technical Image Press Association* (TIPA) in April.

The EISA-award-winning products are the Canon EOS 5D Mark III digital SLR camera, named European Advanced SLR Camera 2012-2013; the PowerShot G1 X compact digital camera, honoured with the European Compact Camera 2012-2013 award; the LEGRIA HF M52 video camcorder, crowned European Camcorder 2012-2013; and the PIXMA PRO-1 professional inkjet printer, recognised with the European Photo Printer 2012-2013 award.

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Canon Australia Recognised With Five BLI Awards

 Sydney, Monday 23rd July 2012: Canon Australia has been awarded five awards by testing and research organisation Buyers Laboratory LLC (BLI). Canon was recognised for energy efficiency, value, feature set and scanning capabilities across a number of imageRUNNER, image RUNNER ADVANCE and imageCLASS devices.

Canon received awards in the following categories:

  • BLI Summer “Pick” for Outstanding 41- to 50-ppm A3 Monochrome MFP for imageRUNNER ADVANCE 4051 for ease of use, functionality and fast speeds
  • BLI Outstanding Personal A4 Monochrome MFP for imageCLASS MF5980dw for ease of set up and use, excellent productivity and reliability.
  • BLI Outstanding Achievement in Energy Efficiency award for imageCLASS MF5980dw for its energy-saving performance. This device was tested wired.
  • BLI Outstanding Achievement in Energy Efficiency award for imageCLASS 8380Cdw for its energy-saving performance, outstripping its competitors in BLI’s tests and faster than average wake up from sleep mode times. This device was tested wired.
  • BLI Outstanding Achievement in Energy Efficiency award for imageRUNNER 1750i for its energy-saving performance, outstripping its competitors in BLI’s tests.
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Ultra-portable SELPHY CP900 Makes Lab-Quality Photo Printing Easy, Anywhere

Canon Australia has today announced the latest evolution to its fun and easy compact photo printer range – the SELPHY CP900. Styled in sleek black or white, the ultra-compact SELPHY CP900 makes it easier than ever to print lab-quality photos quickly at home or wherever the action takes place.

“The new SELPHY CP900 is packed with more features than ever to make printing lab-quality images a snap, and it’s also the smallest SELPHY yet,” says Kai Lebens, Brand Manager – SELPHY, Canon Australia. “Not only does the CP900 correct your images for bad lighting, red eye and colour balance, the addition of Wi-Fi connectivity makes quality photo printing more convenient across a range of photo devices.”

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Case Study: Canon Australia

The Brief

Canon Australia is an industry leader in business and consumer imaging and document management solutions. The Business Imaging Solutions Group has developed a number of documentmanagement and workflow solutions that integrate with their broad range of multifunction office automation devices.

Whilst Canon had strong brand awareness for their printer products, they wished to grow awareness of their ‘total solution’ capability and develop qualified sales leads – and not simply generate a response to an offer. 

We were commissioned to design and execute a marketing process that
generated and nurtured new business leads for their portfolio of document
management solutions. These leads also had to be qualified according to
set criteria from Canon, before being deemed ‘sales-ready’.

Canon already had a sizeable emailable database and was keen to maximise the use of this marketing asset in the process.  

The Program

We developed a campaign strategy which integrated multiple communications channels – e-marketing, events, telemarketing, profile-surveys and direct mail. 

These tactics were sequenced and monitored to progress individuals through key stages in the buying process.

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